Service 04 of 06

Spatial analytics and decision dashboards

Catchments, travel time, demand forecasts and optimisation, on dashboards that update as data arrives.

Spatial analytics turns layers and your own data into an answer to one question, delivered on a schedule: which areas your distributors miss, which branches overlap, where the season is going wrong, which roads waste time. The answer comes as a dashboard or a report your team can act on the same week.

Most clients start here, with one question and one region, before deciding whether they need a full platform.

What's inside · 11 offerings

Each one built to answer a question someone has to decide.

RET-02 Retail and consumer goods

Route-to-market and distributor coverage

“Which outlets and neighbourhoods are our distributors not reaching?”

Compares the retail universe with distributor routes and sales data to show white space by area and by distributor.

Who buys itSales directors and route-to-market leads at FMCG, beverage and telecom-airtime companies

What goes into it
  • Retail density and competition
  • Business activity
  • Road network
  • Administrative and service boundaries
  • Population grid
  • GeoAI: shop detection from street-level imagery
How it is delivered
Dashboard and mobile view for supervisors. Subscription per region.
A first project
Coverage map for one distributor territory, refreshed monthly from sales data
RET-05 Retail and consumer goods

Demand-led stock and promotion allocation

“Which areas should get more stock or a promotion this month?”

Ranks areas by estimated demand and recent sell-out so stock and promotions follow the people likely to buy.

Who buys itCategory managers and trade marketing teams

What goes into it
  • Consumer demand index
  • Relative wealth proxy
  • Population by age and sex
  • Night-time lights
  • GeoAI: demand estimation model
How it is delivered
Dashboard with monthly ranking. Subscription per region.
A first project
Monthly area ranking for one product line
FIN-03 Banking, fintech and insurance

Parametric flood and drought triggers

“When should an index-insurance policy pay out, and can the trigger be trusted?”

Designs and monitors triggers from rainfall and satellite flood extent, with an audit trail for each payout decision.

Who buys itInsurers, reinsurers and programme designers at microinsurance providers

What goes into it
  • Flood exposure
  • Rainfall and drought
  • Surface water
  • Administrative and service boundaries
  • GeoAI: flood mapping from radar imagery
How it is delivered
Monitoring dashboard and trigger reports. Managed service per season.
A first project
Back-tested rainfall trigger for one region and crop season
FIN-04 Banking, fintech and insurance

Branch and ATM network review

“Which branches should we merge, move or turn into agent points?”

Compares each branch's catchment, footfall proxies and overlap with other channels.

Who buys itRetail banking and network strategy teams

What goes into it
  • Financial access points
  • Consumer demand index
  • Footfall proxy
  • Population grid
How it is delivered
Report and interactive map. One-off study.
A first project
Network review for one city
UTL-04 Telecoms, energy and utilities

Connections versus billing gap

“How many buildings are using the service but not on our customer list?”

Compares building footprints and their use with the customer database to show likely unbilled or misclassified connections.

Who buys itRevenue protection and commercial teams at utilities

What goes into it
  • Building footprints
  • Building use
  • Address and geocoding index
  • GeoAI: building extraction and building-use classification
How it is delivered
Dashboard and field verification lists. Per area study or subscription.
A first project
Gap map for one service area with field checks
LOG-02 Logistics and mobility

Fleet and route analytics

“Which routes waste time, and where do drivers get stuck?”

Reads the client's GPS traces to find slow segments, unplanned stops and better routes.

Who buys itFleet managers at logistics, distribution and ride-hailing companies

What goes into it
  • Road network
  • Travel time engine
  • Flood exposure
How it is delivered
Dashboard and weekly report. Subscription per vehicle band.
A first project
Route report from one month of GPS data
LOG-04 Logistics and mobility

Serviceability and delivery risk map

“Which areas can we promise next-day delivery to, and when does that change?”

Combines road access, seasonal flooding and security incident data into a serviceability rating by area.

Who buys itOperations and customer experience teams

What goes into it
  • Travel time engine
  • Flood exposure
  • Security incidents
  • Road network
  • GeoAI: flood mapping from radar imagery
How it is delivered
API and map. Subscription.
A first project
Serviceability rating for one region
AGR-03 Agriculture and food

Input dealer and agro-dealer coverage

“Which farming areas are too far from a dealer for our seed and fertiliser?”

Maps dealers against cropland and travel time to show underserved areas and candidate locations.

Who buys itSeed, fertiliser and crop protection companies, and development programmes

What goes into it
  • Market access
  • Land use and land cover
  • Crop type
  • Points of interest
  • GeoAI: land cover classification
How it is delivered
Dashboard. Per study or subscription.
A first project
Coverage gap map for one region
AGR-04 Agriculture and food

Season and yield risk monitor

“Is this season going well enough to lend, buy or plan logistics against?”

Tracks rainfall and vegetation anomalies by district during the season and flags areas falling behind.

Who buys itCommodity buyers, lenders and food security programmes

What goes into it
  • Crop condition
  • Rainfall and drought
  • Vegetation health
  • Administrative and service boundaries
  • GeoAI: crop condition model
How it is delivered
Dashboard and fortnightly bulletin. Subscription per season.
A first project
Fortnightly bulletin for one crop and region
GOV-02 Government, statistics and development

Civil registration and health facility access

“Who lives too far from a registration point or a clinic?”

Combines facility lists, population and travel time to show access gaps and test new service points.

Who buys itCivil registration agencies, health ministries and development partners

What goes into it
  • Health facility access
  • Population grid
  • Population by age and sex
  • Travel time engine
  • GeoAI: population estimation from footprints
How it is delivered
Dashboard and planning tool. Build plus subscription.
A first project
Access map for one state or region
GOV-03 Government, statistics and development

School mapping and education access

“Where are children far from a school, and which schools are overcrowded?”

Maps schools, school-age population and travel time, and checks school records against imagery.

Who buys itEducation ministries, agencies and programmes

What goes into it
  • School access
  • Population by age and sex
  • Points of interest
  • Travel time engine
  • GeoAI: building extraction for school verification
How it is delivered
Dashboard and planning tool. Build plus subscription.
A first project
Access map for one district

Start with one question.

Tell us the decision you need to make and where. We will come back with the smallest piece of work that answers it.

Request a proposal